The Old Hawaii SPF TeeIf you were born and raised here, you've seen it and felt it things are slowly but surely changing. The rising cost of living, fields and beaches that were once untouched now scattered with subdivisions and buildings, foreign investors that have no connection to the aina coming to our home with dollar signs in their eyes the list goes on But there's two ways we can treat it: with closed minds and anger, or open hearts and remembrance. I think Jerry

This shirt was entirely cut

Learned a lot along the way

Most of what went down is just word of mouth and there’s something nice about that

This collection also pays tribute to a legendary Hawaiian brand from the 90’s

California on 100% heavyweight cotton

Tree Tunnel

all we can do is keep supporting the ones still standing

Saddle Road

For it is in remembering where we come from

in the selection menu above and we'll handle the rest

The history of Hawai’i runs deep and a few newspaper articles don’t even begin to cover a fraction of a percent

The inspiration behind this collection came from a night at a secret beach near the base of Black Mountain here on Kauaʻi